Senior Digital & E-Commerce Manager

We’re looking for a hands-on Ecommerce Manager to own the day-to-day operation, optimization, and growth of our online stores. This role will manage the Shopify ecosystem, executing product and content updates, conversion performance, support international expansion and ensure a seamless customer experience across storefronts. The ideal candidate is highly-detail oriented, analytical and comfortable executing, with a customer-first mindset for driving online sales. Ecommerce & Website Management Manage the ecommerce platform, including accurate product listings, content publishing, localization, product discoverability and onsite experience Ensure all website content aligns with brand voice while maintaining accuracy, quality, and SEO best practices Execute website product launches, promotions, and seasonal campaigns across multiple markets Identify and implement updates to improve functionality, usability, new features, and sales optimization Maintain platform configurations, app integrations, troubleshooting and overall website functionality Manage analytics, tracking implementation (pixels, tagging) and conversion measurement Ensure storefront compliance with data privacy, accessibility and best practice Collaborate with internal stakeholders for seamless ecommerce operations and customer experience including inventory, shipping, and customer service   Analytics & Performance Optimization Manage website performance and overall user experience  Track, analyze, and report on KPIs across ecommerce and websites  Use analytics tools to identify opportunities and inform decision-making  Execute A/B testing initiatives across the customer journey to improve conversion rate and user experience Translate data into actionable insights for continuous improvement Critical: ~7 years of experience managing ecommerce platforms and website performance Experience with Shopify including themes, metafields, apps, integrations and storefront operations Hands-on execution and detail-oriented Proven track record of growing ecommerce revenue  Analytical skills with experience using tools such as Google Analytics (or similar)  Strong communication, project management, and stakeholder alignment skills in a remote-work environment  Comfortable working in a fast-paced environment with evolving priorities   Highly Desirable: Ecommerce experience with multiple websites and international markets Familiarity with Google tools (e.g. Google Search Console, Merchant Center, etc.)  Strong understanding content publishing requirements  Conversion rate optimization (CRO) experience  Basic understanding of HTML/CSS and technical SEO concepts (most development work is handled by an external agency)  Experience working with web developers and external agencies