Social Media & Content Manager

Social Media & Content Manager (m/f) The Ärztekasse Genossenschaft is the leading partner for practice administration and digital solutions in outpatient healthcare. With innovative IT solutions and comprehensive services, we support medical practices, group practices, and other outpatient service providers in designing their administrative processes efficiently and in a future-oriented manner. The Marketing & Communication department designs the brand appearance of the Ärztekasse across all channels and develops effective communication measures for all stakeholder groups. Would you like to contribute to strengthening our brand sustainably with your creativity and your ideas? To complement our team in Urdorf, we are looking for you as Social Media & Content Manager (m/f) Workload: 100% Start: immediately or by arrangement Duration: permanent Work location: Urdorf Main tasks Planning and implementation of cross-channel campaigns, including the development of target group-specific, effective content for customer acquisition and customer loyalty Editing and creation of textual content for various communication channels (website, landing pages, newsletter, e-mail marketing, brochures, SEA, and social media) Conception and creation of target group-appropriate content for communication measures within the framework of sponsoring partnerships and cooperations Management and further development of social media channels, including the creation of social media content to increase reach, engagement, and brand awareness Planning, implementation, and optimization of paid social campaigns (LinkedIn & Meta) for lead generation Management of community management on social media and Google Business Profile to promote dialogue and trust Requirements Completed studies or further training in marketing, communication, digital marketing, or a comparable field Several years of professional experience in the field of content marketing and social media Experience in the implementation of cross-channel campaigns Excellent editorial skills as well as experience in creating target group-appropriate texts for different communication channels Very good sense for target group-appropriate content and storytelling Sound knowledge in the planning, management, and optimization of paid social campaigns Confident handling of AI-supported tools for efficient content creation Creative, structured, and independent way of working combined with a high quality standard Team-oriented way of working as well as enjoyment in collaborating with internal and external partners Stylistically proficient German Further information A varied activity in a motivating work environment awaits you. As a professional association cooperative, we act personally, committed, and in a partnership-based manner. Together we create a work environment characterized by trust, individual responsibility, and a strong sense of community. We look forward to your application! We look forward to receiving your complete application documents (CV, cover letter, work certificates, and diplomas). jpid62c1bddjm jit0834jm jiy26jm