Digital Marketing Specialist

80 – 100%

Strategy meets humanity.

Your challenge

• You are responsible for the strategic and operational further development of our digital communication channels and ensure their target-group-oriented, brand-compliant, and effective alignment.
• You continuously develop our website, plan and control online campaigns as well as SEO/SEA measures, and analyze their success based on relevant KPIs.
• You plan, create, and send newsletters, maintain the distribution lists, and manage our in-house screens. In addition, you develop channel-appropriate content for our digital platforms as well as internal communication.
• As a sparring partner, you support the strategic further development of our social media channels, observe trends and developments, and contribute impulses for contemporary digital communication.
• You advise internal stakeholders on communication issues, participate in cross-departmental projects, and ensure consistent compliance with our brand appearance.

What convinces us

• You have a (professional) university degree as well as several years of professional experience in communication, digital marketing, or content management.
• You bring sound experience in the management of digital channels and are familiar with CMS, SEO/SEA, web analytics, and newsletter marketing.
• You have experience in project management and have ideally already successfully planned and implemented digital projects – for example, a website relaunch.
• You enjoy developing target-group-oriented content and preparing complex topics in an understandable and creative way.
• You work independently, structured, and analytically, convince with high initiative, and maintain an overview even in demanding projects.
• You communicate with stylistic confidence in German and have good English skills. Team spirit, service orientation, and a sense for digital trends and brand communication round off your profile.

What you get

• 40 hour work week
• Possibility for home office
• Work-life balance / family friendliness
• Team spirit
• Familiar atmosphere
• Affordable catering in the staff restaurant

«Leading with foresight: Your chance.»

Questions about the position?

Martina Meyer
Head of Foundation and Communication

Nadine Brennwald
HR Department Manager

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