Graphic Designer m/w/d - medienjobs.ch

Description of tasks

• Development of creative concepts, campaign ideas and visual guiding concepts for digital and analog channels
• Design of emotional brand communication and impactful storytelling approaches along the entire customer journey
• Development of packaging, POS, trade marketing and retail concepts with a focus on brand impact and sales success
• Design of high-quality communication tools for print, web, social media, e-commerce as well as physical brand experiences
• Ensuring a consistent brand presence across all touchpoints
• Active use of generative AI tools to support ideation, design development and efficient workflows
• Evaluation and integration of new creative technologies and working methods
• Independent management of projects from the idea to implementation in the market
• Close cooperation with internal stakeholders as well as leadership and quality assurance of external partners
• Active contribution to a creative, collaborative and innovation-driven creative hub culture

Profile

• Training or studies in the field of graphic design, visual communication, brand design, digital design or comparable qualification
• 3-5 years of experience in graphic design, creative design or brand design
• Demonstrable experience in the implementation of brand and marketing topics into high-quality, CI/CD-compliant designs
• Strong portfolio in the areas of digital, print, packaging, POS, trade fair appearances and brand experience
• Very good knowledge of the Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Understanding of print production, typography, color theory as well as digital platforms and content formats
• Experience with FMCG, premium, lifestyle or luxury brands is an advantage
• Enthusiasm for generative AI and confident handling of tools such as Midjourney, Firefly, ChatGPT, Nano Banana or comparable solutions
• Understanding of UX/UI as well as performance-oriented design is an advantage
• High awareness of quality, conceptual strength and pronounced brand understanding
• German and English at C1 level

Benefits

• Unique, family-like culture with long-term and sustainably oriented company management
• Internal course and leisure offerings as well as support for external further education
• Modern working time models, such as home office
• Free parking spaces, or commuting allowances for public transport
• Attractive benefits with our pension fund and social insurance