Specialist for Trade Marketing and Brand Activation - 80% - 100% Position

Specialist (m/f/d) for Trade Marketing and Brand Activation \- 80% \- 100% Position Your responsibilities Development and implementation of local marketing plans in alignment with the global and regional strategies of Fluidra. Increasing sales through targeted B2B\-campaigns, promotions, loyalty programs and commercial initiatives for installers, dealers and professional partners. Planning, monitoring and analysis of marketing measures including results reporting and optimization recommendations. Planning and implementation of Below\-the\-Line\-marketing activities (customer events, incentive trips, trade fairs and exhibitions) including logistics, materials and communication measures. Coordination of local training activities in cooperation with internal and external stakeholders as well as the regional marketing team. Support of PR\- and communication measures as well as maintenance of relationships with agencies, suppliers, event partners and industry associations. Coordination of digital marketing activities with regional teams, including website, newsletter and social media. Localization and implementation of marketing\- and POS\-materials for the market with a focus on the German-speaking region as well as ensuring a consistent brand appearance. Definition of the local product portfolio in close coordination with sales and regional marketing. jpid35065edjm jit0834jm jiy26jm