Journey Manager/in Lead Campaigns

• 29 July 2026 • 80 - 100% • Indefinite duration • German (Native language) • 3014 Bern and Home office • Log in to see the salary estimate from jobup.ch KPT is one of the ten largest health insurance companies in Switzerland. Our customers' satisfaction is our success. The sales management team creates the databases so that sales channels are steered in a targeted manner and customer needs are identified at an early stage. Do you drive lead campaigns with passion, know your target groups like the back of your hand, and understand what really matters in sales? Responsible for the lead campaigns journey # What you can achieve • You plan, coordinate, and steer lead campaigns according to defined customer journeys. • You coordinate campaign content, dates, lead attribution, briefings, and operational dependencies with internal stakeholders. • From idea to implementation to measuring success: you keep an eye on your lead campaigns and accompany them through all stages. • You monitor campaign quality, processing speed, data quality, lead status, and feedback from the sales department. • You actively participate in the definition and implementation of functional requirements for the CRM and lead management. What characterizes you • a degree in business management, marketing, sales, management information systems, or equivalent practical experience • experience with sales campaigns and lead management or in a similar coordination role • good understanding of sales processes, customer approach, lead lifecycle, and multichannel steering • analytical thinking and pleasure in measuring and developing campaigns and leads based on data • high organizational capacity and good sense of priorities, timing, feasibility, and impact Your advantages Work and leave • 40-hour week and flexible hours • possibilities for teleworking • 25 days of leave, 30 days from age 50 • 24 and 31 December are paid public holidays • 15-minute paid breaks in the morning and afternoon • free fruit • varied range of drinks and meals in the internal cafeteria • modern premises directly at the Wankdorf station in Bern Mobility • CHF 300.- rail voucher for an annual, route-specific, general (GA) or half-fare PLUS subscription • CHF 2'200.- Reka-Pay per year with a 20% discount • annual half-fare subscription for business travel Maternity & paternity, family • 100% salary maintenance in case of maternity for 16 weeks • 100% salary maintenance in case of paternity for 4 weeks • marriage allowance Illness, accident, old-age provision • 100% salary maintenance in case of illness and accident for 2 years • 50% coverage of premiums for daily sickness benefit insurance, 100% for non-occupational accident insurance • KPT staff pension fund: 60% employer share and choice between 2 variants Continuing education • participation in continuing education costs • varied range of external and internal training And more... • contribution to basic insurance and attractive conditions for supplementary insurance • CHF 40.- per month for drinks/meals at KPT • free massage once a month • seniority gifts every 5 years • attractive bonuses for employee referrals • free membership to the Commercial Association • discounts with partners (fitness & sport, family, automobile, insurance, culture and leisure) *Benefits differ according to certain types of employment (e.g., temporary, fixed-term, occasional help). Technical questions? Mato Lepan Head of Sales Management +41 58 310 81 27 Questions about the application? Nicole Lüthi HR Partner +41 58 310 91 75 We look forward to direct applications. For recruitment agencies, our own conditions and general terms and conditions apply.