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Senior Communication and Public Relations Specialist

Jobup

Employment type
Full-time
Location
Crans-Montana
First posted
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• 16 July 2026 • 100% • Indefinite duration • German (Fluent), English (Fluent), French (Fluent) • Route des Barzettes 1, 3963 Crans-Montana 1 • Log in to see the jobup.ch salary estimate As part of the development of its services, the company Crans-Montana Food and Beverage SA, is looking for : Senior Communication and Public Relations Specialist (M/F) at 100%, CDI ## YOUR MISSIONS : • Act as a spokesperson for the Crans-Montana and Andermatt-Sedrun ski resorts, as needed • Manage the external communication of the resorts, including crisis management and sensitive situations, by mitigating and minimizing risks • Develop a strategic and proactive communication and media relations plan to promote the resorts to customers and obtain wide and targeted media coverage • Develop and execute thoughtful and impactful media relations strategies • Evaluate, manage, and execute the hosting of media and influencers in the resorts, including itinerary creation, editorial angle design, on-site hosting, and creating media moments to obtain media coverage • Develop media tools, including press releases, fact sheets, talking points, scripts, and coverage tracking • Build and maintain essential relationships with general managers and resort leadership teams, serve as a key communication resource for them, and develop strategic messages to serve their internal and external objectives • Use strong storytelling skills to bring the resort brand to life across a variety of platforms and media • Be on the front line in managing issues and satisfying the needs of various stakeholders • Oversee all social media channels of the resorts, leading a team to develop a content production calendar, produce and share authentic and engaging content, and conduct effective community management • Manage relationships with external service providers, contracts, and deliverables • Manage the communication budgets of the resorts • Build relationships with internal and external stakeholders throughout the region • Lead the Crans-Montana and Andermatt-Sedrun Communication team by creating a positive and proactive working environment • Work closely with the Destination team and the entire Vail Resorts Communications team, as well as resort Marketing, to ensure effective implementation of strategies YOUR PROFILE : • Bachelor's in journalism, communications, public relations, or marketing • More than 7 years of experience in an external communication or public relations role • On-site presence required at the Crans-Montana ski resort, especially during the ski and slide season • Strong leader and manager, driven by a desire to develop talent • Excellent writer capable of writing nuanced communications on a variety of subjects • Develops strategic and innovative ideas and thoughts • Capable of executing several overlapping projects simultaneously without difficulty • Autonomous person capable of making decisions despite an sometimes uncertain context and adapting strategy in response to new information • Result-oriented, moves things forward, and conveys an ability to create the necessary momentum • Experience with all forms of external communication channels, particularly media and social networks • Strong interpersonal and relationship-building skills, including the ability to work with people from various cultures and fields • Possesses a strong team spirit and is oriented towards collective success • Travel may be required • Language proficiency: English and French, German. OUR SERVICES : • An exceptional environment • Social benefits of a large company • Varied work within a prestigious destination OUR ADVANTAGES: • Free ski pass • Free meals on-site (value included in salary and subject to social security contributions) • Free ski equipment servicing • Possibility to join L-Amicale de CMA offering discounts in several establishments in the region (restaurants, wellness center, -) • Free parking • Jubilee bonus every 5 years Immediate start or to be agreed If you are looking for an exciting new professional challenge, please send us your complete application file (cover letter, CV, diplomas, work certificates) via Jobup. Deadline for application: 31 July 2026

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