Manager Digital Guest Experience & Platforms 80 - 100% (w/m/i)

Your tasks ##

You develop the company-wide target image and the roadmap for the digital Guest Journey and take on user-oriented product responsibility for our core applications as well as the future digital guest platforms. This also includes

• Steering and prioritizing the Product Backlog according to guest and business benefit, strategic relevance, effort, and dependencies
• Further development of our website, the digital booking and purchase paths, as well as other digital touchpoints and the associated processes
• Data-based optimization of the digital guest experience with a focus on usability, personalization, conversion, and direct business
• Translation of business unit needs into clear functional requirements as well as accompanying the solutions from conception to successful implementation
• Functional leadership of cross-departmental initiatives and coordination of cooperation between business units, Marketing, CRM, IT, and external partners
• Definition of relevant KPIs and ensuring measurable business benefit, clear priorities, and a higher time-to-market
• Evaluation of new technological possibilities - particularly in the field of artificial intelligence - and transferring suitable approaches into concrete applications

Your profile ##

You have a higher vocational education or a degree in Business Informatics, Digital Business, Business Administration, Marketing, or a comparable qualification. Additionally, you have

• Several years of experience in Digital Product Management, as a Product Owner, Business Analyst, or in a comparable interface function between Business and IT
• Sound knowledge in the areas of Customer Journey, UX/UI, digital platforms, Web Analytics, conversion optimization, and CRM
• Experience in the analysis of business processes and in the formulation of clear, actionable requirements
• A good basic technical understanding of platform architectures, APIs, integrations, data, as well as data protection and information security
• Entrepreneurial thinking, analytical strength, and a strong orientation toward the needs of our guests
• Binding communication and prioritization skills as well as enjoyment in bringing different perspectives together
• Ideally experience in Hospitality, Tourism, Healthcare, or a comparable service-oriented environment