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Global Lead Marketing Communication & Digital Platforms 100%

Medartis AG

Employment type
Full-time
Location
Basel
Company
Medartis AG, Hochbergerstrasse 60e, 4057 Basel
Languages
German (fluent), English (fluent)
First posted
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To strengthen our Global Marketing Team in Basel, we are looking for an inspiring leader as Global Lead Marketing Communications & Digital Platforms. In this key role, you will shape global brand communication and be responsible for the strategic development of our marketing communication and digital marketing and communication platforms. Together with your team, you will develop convincing brand experiences, strengthen our global brand presence, and drive the digital transformation of marketing forward. You will work closely with Marketing, Sales, IT, and other international stakeholders and make a significant contribution to the sustainable growth of our company. Tasks You will lead, develop, and empower an international team in the areas of Marketing Communications, Content, Creative Services, and Digital Platforms, and promote a high-performing, collaborative, and customer-oriented team culture. You will define the strategic direction for Brand Management, Marketing Communications, Content, and digital platforms, and ensure alignment with the company's strategy and commercial goals. You will continuously develop the brand strategy, positioning, core messages, and corporate design, and ensure a consistent brand experience across all markets and customer touchpoints. You will be responsible for the development and implementation of global communication strategies, integrated marketing campaigns, and high-quality content to strengthen the brand and promote business growth. You will steer the strategic development and continuous optimization of digital marketing platforms, customer engagement solutions, and the marketing technology ecosystem in close collaboration with IT and other interfaces. You will drive innovations through the use of modern technologies, automation, and AI-based solutions to sustainably improve customer experiences, processes, and marketing efficiency. You will establish efficient processes, governance structures, standards, and best practices to ensure quality, consistency, and speed in global marketing communication. You will work closely with internal stakeholders, sales companies, and external agencies and partners, and ensure effective prioritization and implementation of marketing and communication initiatives. You will define relevant KPIs for brand performance, customer interaction, digital platforms, and operational excellence, monitor their development, and derive continuous improvement measures. You will be responsible for the budget and the efficient use of external partners and resources, and promote a culture of continuous improvement. Qualifications Completed university degree in Marketing, Communications, Business Administration, Digital Media, or a comparable field; further education or additional qualifications are an advantage. Several years of professional experience (8-10 years) in the areas of Marketing, Brand Management, Marketing Communications, or Digital Marketing, as well as several years of leadership experience. Proven successes in the development and implementation of global brand, communication, and digital strategies in an international environment. Distinct leadership personality with experience in building, developing, and motivating high-performing teams, as well as promoting an open, inclusive, and trusting collaboration. Experience in leading cross-functional projects and managing internal stakeholders, external agencies, and strategic partners. In-depth knowledge in the area of digital marketing platforms, content management systems, CRM, marketing automation, AI-based marketing solutions, and customer experience. Experience in process optimization, operational excellence, and successfully accompanying change processes. Strategic and entrepreneurial thinking combined with a pragmatic, implementation-oriented approach and data-based decision-making. Distinct communication, presentation, and storytelling skills, as well as secure stakeholder management at all organizational levels. Very good German and English language skills in word and writing; additional language skills are an advantage. About Medartis Medartis is one of the leading manufacturers of medical products for osteosynthesis in the field of facial and extremity surgery. Medartis is committed to providing patients with the most innovative titanium implants and instruments, as well as the best service, for the benefit of surgeons and operating room personnel. We offer you a responsible and varied activity with high quality requirements in a growing, international company with advanced social benefits. We look forward to your complete online application. Medartis Human Resources

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