Senior Operational Marketing Project Manager
- Employment type
- Full-time
- Location
- Lausanne
- First posted
Senior Operational Marketing Project Manager
Independent publisher specializing in natural health since 2016, Biosanté Éditions designs rigorous content for a readership that wants to understand and take action on its health in an informed and autonomous way.
Senior Operational Marketing Project Manager
Within our Marketing-Technical team, we are looking for our next Operational Marketing Project Manager.
Expected profile
Master's degree with at least 3 years of experience in an equivalent position.
You enjoy working in a team on the technical and strategic implementation of marketing campaigns.
Rigorous and flexible, you are able to adapt to several tools and a constantly evolving business.
Organized, you can handle multiple tasks and projects simultaneously, taking into account deadlines and priorities.
Autonomous and proactive, you are able to make proposals on customer journeys and challenge the content sent to readers/subscribers.
Essential taste for technical digital tools (CRM, CMS, tracking, SQL, etc.).
Curiosity about tools and uses related to AI and new technologies.
A taste for writing work is a plus.
An open mind and interest in natural health is a plus.
Under the responsibility of the Operations Director, you will be responsible for the following missions:
Collaborate with an editorial project manager and/or a marketing project manager, you ensure the operational management of sales campaigns, product launches by creating sales/registration routes (order forms, landing pages, product sheets, etc.).
Actively participate in the turnover of Biosanté Éditions through the exploitation of existing sales campaigns, the implementation of gauntlets, automation, sending of opportunistic emails, additional sales on routes, etc.
Send free letters and content to subscribers while respecting the campaign schedule and good targeting.
Put online articles and product sheets on the different sites of Biosanté Éditions.
Participate in the writing of advertising messages, the production of short sales texts.
Ensure the reporting of your activity, follow the KPIs, identify the levers for improvement.
Ensure a watch on AI topics to fluidify and improve processes.
Skills:
- Previous experience in using emailing tools (mastery of Salesforce Marketing Cloud is a plus)
- Mastery of Wordpress, HTML, CSS, and SQL
- Impeccable French level in writing and speaking
- A second language is a plus (Italian, German, English)
Job details:
- Full-time (100%)
- CDI
- Targeted start: asap
- Location: Lausanne (Switzerland)
- 40 minutes from Geneva (airport), 3h40 from Paris (TGV)
Benefits
- Dynamic and creative startup spirit environment
- Strong resources made available to accelerate growth
- Possibility of teleworking 2 days a week (Tuesday and Friday) after the trial period
- Enriching, stimulating work and the possibility of developing new skills
- Ideally located premises in the city center
- Quality of life: a dozen ski resorts accessible in winter, lake at 25° and mountain in summer jpid4d7abe0jm jpit0626jm jpiy26jm
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Posted 6 weeks ago