Creative Content Designer

Do you think in strong ideas, visual stories and content that shows impact? Do you have a sense of how brands come to life across different channels and want to develop content that truly reaches consumers? Then this role fits you perfectly! As a Creative Content Designer in the Consumer Experience Team, you develop inspiring and brand-appropriate content for Ovomaltine, Twinings and Caotina. You combine creative conception, design, storytelling and data-based optimization, from the idea to the rollout via digital and physical touchpoints. Our affiliation with the Twinings Ovomaltine Group and Associated British Foods (ABF) opens up exciting perspectives in the interplay of local brand presence, international network and strong Love Brands. To strengthen our team, we are looking for a Creative Content Designer Ovomaltine, Twinings & Caotina (m/f/d) 80-100 % What you will do • Content Concept & Creative Development: You develop campaign ideas and content formats - from strategic conception to implementation. • Brand and Channel Impact: You translate brand strategies, campaign goals and consumer insights into convincing content ideas for social media, websites, e-commerce, newsletters, POS and print media. • Consumer Journey: You scale and adapt hero content according to channel and target group and ensure a consistent brand experience across digital and physical touchpoints. • Trend Scouting & Innovation: You recognize trends, platform dynamics and user needs and develop visually strong content and design solutions from them. • Content Lifecycle & DAM: You accompany content from the idea through creation, adaptation and rollout to optimization and maintain assets cleanly in the DAM system. • Collaboration: You work closely with the Content & Activation Team, external agencies and stakeholders and promote best practices in the international TwiningsOvo network. What you bring • Education: You have training or a degree in design, visual communication, brand communication or a comparable field. • Experience: You bring several years of practice in content creation, creative strategy, campaign development, brand experience or a comparable role. • Conception & Strategy: You think strategically, independently develop impactful campaign ideas and translate requirements into clear creative solutions. • Design & Storytelling: You have a strong sense of visual quality, brand management, storytelling and relevant digital trends. • Performance Understanding: You combine creative excellence with user needs, data-based learnings and business goals. • Tool Competence: You are proficient in Adobe Creative Cloud; knowledge in video, motion design, digital asset management and AI tools is a plus. • Working Method & Languages: You work independently, structured and solution-oriented and communicate confidently in German and English; French is a plus. What we offer you With us, you shape content for strong Love Brands with a lot of personal responsibility, creative freedom and visible impact. In a motivated Consumer Experience Team, you further develop Ovomaltine, Twinings and Caotina via relevant touchpoints. At the same time, you get the space to try out ideas, pick up trends and develop professionally and creatively. • 29 days vacation, at least • A day off on your birthday, because your day counts • Additional days off on Friday after Ascension, 24.12. & 31.12. • Attractive employee discount of 35% in the company's own factory shop • Discounted Reka-Checks for even more leisure value • Athletic corporate culture with flat hierarchies, 'Du-Kultur' and a lot of creative leeway • Modernly equipped working environment and flexible working hours • A team that sticks together! Ready to enrich our Consumer Experience Team with your ideas, your sense for content and your creativity? Then we look forward to your application. Show us in your own way what makes you a creative personality.