Online Marketing Manager

Online Marketing Manager (80-100%) The Fernfachhochschule Schweiz (FFHS) offers part-time Bachelor, Master and further education courses according to the Blended-Learning method. For our currently around 3500 students, we employ 180 employees and over 530 (part-time) lecturers. Whether in teaching, research or administration - as a responsible employer, we rely on committed employees who are willing to support our vision of time- and location-independent studying. For our marketing department, we are looking for an Online Marketing Manager (80-100%) at our location in Brig from October or by agreement These are your tasks Responsibility for digital media purchasing including budget planning, channel control and performance controlling Planning, implementation and ongoing optimization of tactical marketing campaigns on digital channels along the entire Customer Journey Analysis of campaign data and creation of dashboards and reports to derive well-founded recommendations for action for management and stakeholders Leadership and implementation of marketing and digital projects in close cooperation with internal departments as well as external agencies and partners Advice to courses, departments and managers on strategic and operational marketing issues This is what you bring Communicative, energetic and winning personality with a good dose of calmness and humor Several years of professional experience in digital marketing, performance marketing or media management as well as training or further education in the field of marketing, business administration or a comparable field In-depth knowledge of Google Ads, Meta Ads, LinkedIn Ads and other digital marketing and analytics tools Distinct understanding of data-driven marketing, KPIs, attribution, customer journeys and conversion optimization Experience in developing and implementing marketing strategies, cross-channel campaigns and project management This is what you can expect from us Reconciliation of work, family and professional development Motivated and experienced employees Attractive employment conditions and good further training opportunities Modern working environment in the new Campus Brig For technical information, our Marketing Manager (, Tel. ) and for general information, our Deputy HR Manager (, Tel. ) are available. We look forward to your application with the usual documents by . jpid868ab20jm jit0625jm jiy26jm