E-commerce & Digital Marketing Manager

Job criteria • Professions: • E-business Project Manager (M/F) • + 2 professions • Degrees: • No degree • Skills: • German • French • Content management • Drupal commerce • Locations: • Lausanne • Conditions: • Permanent • Salary not specified • Full Time Job criteria • Professions: • E-business Project Manager (M/F) • + 2 professions • Degrees: • No degree • Skills: • German • French • Content management • Drupal commerce • Locations: • Lausanne • Conditions: • Permanent • Salary not specified • Full Time The company: LHH ## The Adecco Group Switzerland More info on LHH Job description ## A leading industrial player, active in Switzerland and internationally, our client develops and distributes technical solutions for demanding B2B customers. The company is strengthening its teams and creating a key role dedicated to the development of its digital platforms and its online presence and is looking for an E-commerce & Digital Marketing Manager. Responsibilities: • Deployment, structuring, and continuous improvement of e-commerce platforms, including the management and evolution of the company website • Management of product data and associated flows, as well as interfaces between different systems (webshop, ERP, CRM) • Implementation, management, and optimization of CRM tools and online ordering processes • Optimization of user experience and commercial performance (conversion rate, customer journey) • Design and deployment of digital marketing actions, including SEO, to strengthen online visibility • Monitoring and analysis of digital performance (traffic, sales, key indicators) in a logic of continuous improvement • Technical coordination of digital environments (hosting, architecture, interconnections) and management of projects related to evolutions • Cross-functional work in collaboration with various internal teams Profile: • Experience in e-commerce or digital marketing ideally in a B2B environment • Good mastery of digital marketing levers (SEO, content management, online visibility) as well as content management tools (CMS) and e-commerce environments, website • Structured way of working, autonomy, sense of organization, and solution orientation • Very good mastery of German and French #LI-AP2 #LI-Hybrid