Social Media and Marketing Manager 20-30%

Do you love social media and have a sense for trends, aesthetics, and strong brand appearances? Are beauty, lifestyle, and creative marketing exactly your thing? Then we would like to have you in our team! Your tasks: • Planning, creation, and publication of creative content for our social media channels (Instagram, TikTok, Facebook, possibly LinkedIn) • Production of engaging photo, video, story, and reel content directly from our beauty/studio everyday life • Development of creative campaigns, promotions, and seasonal marketing activities • Community Management: looking after our community via comments, messages, and interactions • Planning, implementation, and optimization of Paid Social Ads (Meta Ads / Instagram / Facebook / TikTok Ads) • Creation of advertising campaigns for customer acquisition, lead generation, and sales promotion • Analysis and reporting of campaign performance (Reach, Engagement, Leads, Conversions, ROAS) • Maintenance and further development of our website / landing pages / online offers • Support with launches, events, promotions, and product/service promotions • Collaboration with influencers, creators, or external partners if required • Observation of current social media and beauty trends for the continuous further development of our brand Your profile: • Experience in the field of Social Media Management, Digital Marketing, or Content Creation • Experience with Meta Ads Manager and ideally TikTok Ads • Understanding of performance marketing, target group targeting, and conversion optimization • Creative eye for aesthetics, branding, and visual storytelling • Confident handling of Instagram, TikTok, and current platform trends • Experience with tools such as Canva, Meta Business Suite, CapCut, Adobe Creative Suite, or similar • Independent, structured, and reliable way of working • Entrepreneurial thinking and a hands-on mentality • Very good German skills in speaking and writing • Experience in the beauty, lifestyle, or fashion industry is an advantage • Photo/video know-how is a big plus We offer you: • Creative and varied activity with a lot of personal responsibility • Flexible part-time position (20–30%) • Modern, inspiring working environment • A dynamic and motivated team • Plenty of space for your own ideas and creative implementation • Direct influence on brand appearance and growth • Fair remuneration • Long-term perspective with development opportunities • Collaboration in an exciting growth environment